The age of the privileged middlemen is over. All along the artist has been at the mercy of that privileged middleman to get their work to the audience. Be it be a publisher, an art gallery or a music records company – for years they have controlled who and what reaches the market. But the times have changed and so has the role of the middleman – from the controller to the facilitator.
The artist is the privileged one now – they can opt for a facilitator but it’s not mandatory. They just need their art to be good enough to reach the market. They can paint, create music or have their own comic strip – and even if they choose to go with the middlemen they can do it at their own terms.
